{"id":4516,"date":"2023-08-10T11:48:04","date_gmt":"2023-08-10T02:48:04","guid":{"rendered":"http:\/\/blog.tason.com\/wordpress\/?p=4516"},"modified":"2024-05-17T14:25:47","modified_gmt":"2024-05-17T05:25:47","slug":"%ef%bb%bftma-%eb%a7%a4%ec%b6%9c-%ec%a6%9d%eb%8c%80%eb%a5%bc-%ec%9c%84%ed%95%9c-%ed%95%84%ec%88%98-%ec%a0%84%eb%9e%b5-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%9e%90%eb%8f%99%ed%99%94marketing-automation","status":"publish","type":"post","link":"https:\/\/blog.tason.com\/wordpress\/%ef%bb%bftma-%eb%a7%a4%ec%b6%9c-%ec%a6%9d%eb%8c%80%eb%a5%bc-%ec%9c%84%ed%95%9c-%ed%95%84%ec%88%98-%ec%a0%84%eb%9e%b5-%eb%a7%88%ec%bc%80%ed%8c%85-%ec%9e%90%eb%8f%99%ed%99%94marketing-automation\/","title":{"rendered":"\ufeff[TMA] \ub9e4\ucd9c \uc99d\ub300\ub97c \uc704\ud55c \ud544\uc218 \uc804\ub7b5 : \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654(Marketing Automation)\uc758 \uc911\uc694\uc131"},"content":{"rendered":"\n

\uae30\uc5c5\uc740 \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc758 \ub9e4\ucd9c \uc99d\ub300\ub97c \uc704\ud574 \uace0\uac1d\uacfc \uc18c\ud1b5\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \ub9c8\ucf00\ud130\ub294 \ub274\uc2a4\ub808\ud130, \ucf58\ud150\uce20 \ubc1c\ud589, \ud504\ub85c\ubaa8\uc158\ubfd0 \uc544\ub2c8\ub77c \uad6c\ub9e4 \uc720\ub3c4\ub97c \uc704\ud574 \ub9ac\ub9c8\uc778\ub4dc \uba54\uc2dc\uc9c0, \ud648\ud398\uc774\uc9c0 \ud31d\uc5c5 \ub178\ucd9c \ub4f1 \uace0\uac1d \ub9de\ucda4\ud615 \ucea0\ud398\uc778<\/strong>\uc744 \uc9c4\ud589\ud558\uae30\ub3c4 \ud558\uc9c0\uc694. \ud558\uc9c0\ub9cc \uc774 \ubaa8\ub4e0 \ucea0\ud398\uc778\uc744 \uc77c\uc77c\uc774 \uc138\ud305\ud558\uace0 \ubcf4\uace0\uc11c\ub97c \uc791\uc131\ud558\uae30\uc5d4 \ub9c8\ucf00\ud130\uc758 \uc2dc\uac04\uacfc \ube44\uc6a9\uc774 \uc5ec\uc758\ucc2e\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc774\ub7f4 \ub550 \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654(Marketing Automation) \uc11c\ube44\uc2a4\ub97c \uc774\uc6a9\ud558\ub294 \uac74 \uc5b4\ub5a8\uae4c\uc694?<\/strong><\/span><\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83d\udd0d\u00a0\ub9c8\ucf00\ud305 \uc790\ub3d9\ud654\uc758 \ud544\uc694\uc131<\/strong><\/u><\/mark><\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\ub9c8\ucf00\ud305 \uc790\ub3d9\ud654(Marketing Automation)\ub294\u00a0\uc774\ucee4\uba38\uc2a4 \uc2dc\uc7a5\uc774 \uc131\uc7a5\uacfc \ud568\uaed8 \uace0\uac1d\uc744 \uc798 \uc774\ud574\ud558\uace0 \uc0c1\ud488\uc744 \ud310\ub9e4\ud558\ub294 \ub4f1 \uace0\ub3c4\ud654\ub41c \ub9c8\ucf00\ud305\uc5d0 \uad00\uc2ec\uc774 \ub192\uc544\uc9c0\uba70 \uc8fc\ubaa9\ubc1b\ub294 \uc11c\ube44\uc2a4<\/span><\/strong>\uc778\ub370\uc694. \ub9c8\ucf00\ud130\ub4e4\uc740 \ub2e8\uc21c 1\ud68c \uc131 \uad6c\ub9e4\ub97c \uc704\ud55c \uc804\ub7b5\ubcf4\ub2e4\ub294 \uace0\uac1d \uc131\ud5a5\/\ub370\uc774\ud130\ub97c \ubc14\ud0d5\uc73c\ub85c \uad6c\ub9e4 \uc695\uad6c\ub97c \uc790\uadf9\ud560 \uc218 \uc788\ub294 \uc804\ub7b5\uc744 \uc0dd\uac01\ud558\uac8c \ub429\ub2c8\ub2e4.<\/p>\n\n\n\n

TasOn\u00a0\ub9c8\ucf00\ud305\u00a0\uc790\ub3d9\ud654\u00a0\uc11c\ube44\uc2a4\u00a0\uac19\uc740\u00a0\uc9c0\uc815\ub41c \ucea0\ud398\uc778(\uc561\uc158)\uc744 \uc790\ub3d9\uc73c\ub85c \uc2e4\ud589\ud574 \uc8fc\ub294 On\/Off-site \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654 \uc11c\ube44\uc2a4<\/strong>\uac00\u00a0\uc788\ub2e4\uba74\u00a0\uc2dc\uac04, \ube44\uc6a9 \uc808\uc57d\ubfd0 \uc544\ub2c8\ub77c \ub9c8\ucf00\ud305 \ud6a8\uacfc\uae4c\uc9c0 \uadf9\ub300\ud654<\/span><\/strong>\u00a0\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4!<\/p>\n\n\n\n

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\u2764\ufe0f\u200d\ud83d\udd25\u00a0\uc774\uc6a9\ud558\ub294 \uc0ac\ub78c\ub4e4\uc740 \ub300\ub9cc\uc871\ud558\ub294 \uadf8 \uc11c\ube44\uc2a4!<\/strong><\/u><\/mark><\/h2>\n\n\n\n

\ub9c8\ucf00\ud305 \uc790\ub3d9\ud654\ub294 \ubaa8\ub4e0 \ub9c8\ucf00\ud130\uac00 \uc0ac\uc6a9\ud558\ub294 \uc11c\ube44\uc2a4\ub294 \uc544\ub2c8\uc9c0\ub9cc, \uc0ac\uc6a9\uc790\uac00 \uc810\ucc28 \ub298\uc5b4\ub098\uace0 \uc788\ub294 \ucd94\uc138\uc785\ub2c8\ub2e4<\/strong>.<\/span> TasOn \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654 \uc11c\ube44\uc2a4 \uc774\uc6a9 \uace0\uac1d\ub3c4 \uafb8\uc900\ud788 \ub298\uc5b4\ub098 2020\ub144\uacfc \ube44\uad50\ud588\uc744 \ub54c \uc57d\u00a070% \uace0\uac1d\uc774 \uc99d\uac00<\/span><\/strong>\ud558\uc600\uc2b5\ub2c8\ub2e4. (2023\ub144 7\uc6d4 \uae30\uc900)<\/p>\n\n\n\n

TasOn \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654 \uc11c\ube44\uc2a4\ub294\uc2e4\uc2dc\uac04 \uace0\uac1d \ud589\ub3d9 \ub370\uc774\ud130 \uc218\uc9d1\ubd80\ud130 \ubd84\uc11d, \ucea0\ud398\uc778 \uc2e4\ud589, \uc131\uacfc \ub9ac\ud3ec\ud2b8\uae4c\uc9c0 \uc790\ub3d9\ud654\ud558\ub294 \ub9c8\ucf00\ud305 \ud074\ub77c\uc6b0\ub4dc<\/strong>\uc785\ub2c8\ub2e4. \ub9c8\ucf00\ud130\uac00 \uc790\uc8fc \uc774\uc6a9\ud558\ub294 50\uc5ec \uac1c \ucea0\ud398\uc778\uc774 \uc790\ub3d9\ud654 \ub418\uc5b4\uc788\uc5b4 \uc774\ubbf8\uc9c0\/\uba54\uc2dc\uc9c0\ub9cc \uc791\uc131\ud558\uba74 \ub418\uba70, \uc774\uba54\uc77c \u00b7 \ubb38\uc790 \u00b7 \uce5c\uad6c\ud1a1 \u00b7 \ud478\uc2dc \ub4f1 \ub2e4\uc591\ud55c \ucee4\ubba4\ub2c8\ucf00\uc774\uc158 \ucc44\ub110 \uc120\ud0dd\uc774 \uac00\ub2a5\ud569\ub2c8\ub2e4. \ub610, \ubcc4\ub3c4\uc758 \uc194\ub8e8\uc158 \uad6c\ucd95 \uc5c6\uc774 \ucea0\ud398\uc778 \uc6b4\uc601\uacfc \uba54\uc2dc\uc9c0 \ubc1c\uc1a1\uc774 \uac00\ub2a5\ud55c SaaS \ud658\uacbd\uc744 \uc81c\uacf5\ud558\uba70 \uce74\ud39824, \uace0\ub3c4\ubab0, \uba54\uc774\ud06c\uc0f5 \ub4f1 \uc785\uc810\ubab0\uc774\uba74 \uc2a4\ud06c\ub9bd\ud2b8 \uc124\uce58 \ud6c4 \ubc14\ub85c \uc774\uc6a9 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uc2e4\uc81c \ud0c0\uc2a4\uc628\uc744 \uc774\uc6a9\ud558\ub294 \uc0ac\uc6a9\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \uc124\ubb38\uc744 \uc9c4\ud589\ud588\uc5c8\ub294\ub370\uc694. \uc804\uccb4 3\ubd84\uc758 1 \uc774\uc0c1\uc758 \uace0\uac1d\uc774 \uc77c\uc8fc\uc77c 2~3\ud68c \uc815\ub3c4 \ud0c0\uc2a4\uc628\uc744 \uc0ac\uc6a9<\/strong>\ud558\uace0 \uc788\uc73c\uba70, \ucea0\ud398\uc778\uc774 \ub2e4\uc591\ud574 \ub9ce\uc740 \uc2dc\uac04\uc744 \ud22c\uc790\ud558\uc9c0 \uc54a\uc544\ub3c4 \uc774\uc6a9\ud560 \uc218 \uc788\uc5b4 \ub9cc\uc871\uc2a4\ub7ec\uc6cc\ud558\uc600\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\uadf8\ub807\ub2e4\uba74, \ubd84\uc57c\/\uc5c5\ubb34\ubcc4\ub85c \uc5b4\ub5a4 \ucea0\ud398\uc778\uc744 \uc124\uc815\ud560 \uc218 \uc788\uc744\uae4c\uc694?<\/p>\n\n\n\n

<\/div>\n\n\n\n

\uc0ac\uc774\ud2b8 \ubc29\ubb38 \uace0\uac1d .. 1\uba85\uc774\ub77c\ub3c4 \uc774\ud0c8\uc2dc\ud0a4\uace0 \uc2f6\uc9c0 \uc54a\ub2e4\uba74? \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778<\/strong><\/u><\/mark><\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778\uc740 \uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud55c \uace0\uac1d \uc911 \uc774\ud0c8\ud55c \uace0\uac1d\uc5d0\uac8c \ub9ac\ub9c8\uc778\ub4dc \uba54\uc2dc\uc9c0\ub97c \ubcf4\ub0b4 \uc804\ud658\uc744 \uc720\ub3c4\ud558\ub294 \ucea0\ud398\uc778<\/span><\/strong>\uc785\ub2c8\ub2e4. \ubb38\uc790, \uce5c\uad6c\ud1a1, \uc774\uba54\uc77c, \ud478\uc2dc \ub4f1\uc758 \ucc44\ub110\uc744 \ud65c\uc6a9\ud558\uc5ec \ud68c\uc6d0\uc5d0\uac8c \uba54\uc2dc\uc9c0\ub97c \ubc1c\uc1a1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubc29\ubb38\/\uac00\uc785 > \uc0c1\ud488\uc870\ud68c > \uc7a5\ubc14\uad6c\ub2c8 > \uacb0\uc81c > \uad6c\ub9e4 \ub2e8\uacc4\ub97c \uae30\uc900\uc73c\ub85c \ub2e4\uc74c \ub2e8\uacc4\ub85c \uc774\ub3d9\uc744 \uc720\ub3c4\ud558\uc5ec, \uace0\uac1d \uc774\ud0c8\uc744 \ucd5c\uc18c\ud654\ud558\uace0 \ub9e4\ucd9c\uc744 \uc99d\ub300\ud558\ub294 \ub370 \ud070 \ub3c4\uc6c0\uc774 \ub420 \uac83\uc785\ub2c8\ub2e4.<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778 \ud65c\uc6a9 \u2460 : \ud504\ub85c\ubaa8\uc158 \ub9c8\ucf00\ud130<\/strong><\/mark><\/p>\n\n\n\n

\uc774\ubca4\ud2b8, \uc790\uc0ac \/ \uc81c\ud734 \/ \ubaa8\ubc14\uc77c \ud504\ub85c\ubaa8\uc158, \uae30\ud68d\uc804, \ub9ac\ud150\uc158 \ub4f1 \uc2e0\uaddc \uace0\uac1d \uc720\uc785\uacfc \uace0\uac1d\ud654\ub97c \ub2f4\ub2f9\ud558\ub294 \ud504\ub85c\ubaa8\uc158 \ub9c8\ucf00\ud130\ub294 \uad6c\ub9e4\uc804\ud658\uc728\uc744 \ub192\uc774\ub294 \ub4f1 \ud6c4\uc18d \uad00\ub9ac\uc5d0 \ud65c\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.  \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778\uc744 \uc774\uc6a9\ud574 \uc774\ud0c8 \uace0\uac1d\uc5d0\uac8c \uc7ac\uad6c\ub9e4\ub97c \uc720\ub3c4\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778 \ud65c\uc6a9 \u2461 : \ud37c\ud3ec\uba3c\uc2a4 \ub9c8\ucf00\ud130<\/strong><\/mark><\/p>\n\n\n\n

\ub370\uc774\ud130 \uacb0\uacfc\ub97c \uc911\uc694\ud558\uac8c \uc5ec\uae30\ub294 \ud37c\ud3ec\uba3c\uc2a4 \ub9c8\ucf00\ud130\ub294 \ud6a8\uacfc\uc801\uc778 \uc131\uacfc \uce21\uc815\uacfc \ub2ec\uc131\uc744 \uc704\ud574 \uace0\uac1d\uc758 \ud328\ud134\uc744 \ud30c\uc545\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \ub370\uc774\ud130 \ud655\ubcf4\ub97c \uc704\ud574 CVC(\uace0\uac1d \ud68d\ub4dd \ube44\uc6a9)\ub97c \ub0ae\ucd94\uace0 CVR(\ubaa9\ud45c \uc804\ud658\uc728)\uacfc ROAS(\uad11\uace0\ube44 \ub300\ube44 \uc218\uc775\uc728)\uc744 \ub192\uc5ec \ub9e4\ucd9c\uc744 \ub192\uc774\ub294 \ubc29\uc548\uc744 \ucd94\ucc9c\ud558\ub294\ub370\uc694. \ucea0\ud398\uc778\uc744 \ud65c\uc6a9\ud574 \uc774\ud0c8 \uace0\uac1d\uc744 \uc7a1\uace0, \ub9c8\ucf00\ud305 \uc608\uc0b0 \ubd84\ubc30\ub97c \uace0\ubbfc\ud574 \ubcf4\uc138\uc694.<\/p>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778 \ud65c\uc6a9 \u2462 : \uadf8\ub85c\uc2a4 \ub9c8\ucf00\ud130<\/strong><\/mark><\/p>\n\n\n\n

\ucea0\ud398\uc778\u00a0\uc131\uacfc\uc640\u00a0\uace0\uac1d\u00a0\uc9c0\ud45c\ub97c\u00a0\ubd84\uc11d\ud558\uc5ec\u00a0\uac1c\uc120\uc548\uc744\u00a0\uc218\ub9bd\ud558\ub294\u00a0\uadf8\ub85c\uc2a4\u00a0\ub9c8\ucf00\ud130\ub294 CDJ(\uace0\uac1d\u00a0\uad6c\ub9e4\u00a0\uc5ec\uc815)\uc744\u00a0\uc138\uc6cc\u00a0\uc9c0\ud45c\ub97c\u00a0\uc124\uacc4\ud558\uac70\ub098\u00a0\uc9d1\ud589\ud558\ub294\u00a0\uc5c5\ubb34\ub97c\u00a0\ub2f4\ub2f9\ud569\ub2c8\ub2e4. \ub9ac\ud0c0\uac9f\ud305\u00a0\ucea0\ud398\uc778\uc744\u00a0\ud65c\uc6a9\ud558\uc5ec\u00a0\ub9e4\ucd9c \uc99d\ub300 \ud37c\ud3ec\uba3c\uc2a4\ub97c \uadf9\ub300\ud654\ud560\u00a0\uc218\u00a0\uc788\uc2b5\ub2c8\ub2e4. CDJ\ub97c\u00a0\uc774\ud574\ud558\uc5ec \ub2e8\uacc4\ubcc4\ub85c \ucd5c\uc801\ud654\ub41c \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud558\uba74 \uace0\uac1d\uc758 \ubc18\uc751\ub3c4\ub97c \ub192\uc77c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud31d\uc5c5\uc744 \ub178\ucd9c\ud558\uc5ec \ud2b9\uc815 \ud589\ub3d9\uc744 \uc720\ub3c4\ud558\uace0 \uc2f6\ub2e4\uba74? \uc628\uc0ac\uc774\ud2b8 \ucea0\ud398\uc778<\/strong><\/u><\/mark><\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\uc628\uc0ac\uc774\ud2b8 \ucea0\ud398\uc778\uc740 \uc0ac\uc774\ud2b8\uc5d0 \uc811\uc18d \uc911\uc778 \uace0\uac1d(\ubc29\ubb38\uc790)\uc5d0\uac8c \ud31d\uc5c5\uc744 \ub178\ucd9c\ud558\uc5ec \ud68c\uc6d0\uac00\uc785, \ucc44\ub110 \ucd94\uac00, \uc0c1\ud488 \uc870\ud68c, \uad6c\ub9e4 \ub4f1 \ud2b9\uc815 \ud589\ub3d9\uc744 \uc720\ub3c4\ud558\ub294 \ucea0\ud398\uc778<\/span><\/strong>\uc785\ub2c8\ub2e4.\u00a0\ub9c8\ucf00\ud305\u00a0\uc218\uc2e0\u00a0\ub3d9\uc758\ud55c\u00a0\ud68c\uc6d0\uc5d0\uac8c\ub9cc\u00a0\ubc1c\uc1a1\ud558\ub294\u00a0\uac83\uc774\u00a0\uc544\ub2c8\ub77c,\u00a0\uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud55c \ubaa8\ub4e0 \uace0\uac1d\uc744 \ub300\uc0c1\uc73c\ub85c \ucea0\ud398\uc778\uc744 \uc2e4\ud589<\/strong>\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> \uc628\uc0ac\uc774\ud2b8 \ucea0\ud398\uc778 \ud65c\uc6a9 \u2460 : \ube0c\ub79c\ub4dc\/\ucf58\ud150\uce20 \ub9c8\ucf00\ud130<\/strong><\/mark><\/p>\n\n\n\n

\ube0c\ub79c\ub4dc\/\u00a0\ucf58\ud150\uce20\u00a0\ub9c8\ucf00\ud130\ub294\u00a0\ube0c\ub79c\ub4dc\u00a0\uc544\uc774\ub374\ud2f0\ud2f0\uc5d0\u00a0\ub9de\ucdb0\u00a0\ucf58\ud150\uce20\ub97c\u00a0\uae30\ud68d\ud558\uace0\u00a0\ub9c8\ucf00\ud305\u00a0\uc804\ub7b5\uc744\u00a0\uc218\ub9bd\ud558\ub294\u00a0\uc5c5\ubb34\ub97c\u00a0\uc9c4\ud589\ud569\ub2c8\ub2e4.\u00a0\ub2e8\uc21c\ud788\u00a0\uc81c\ud488\uc744\u00a0\ud310\ub9e4\ud558\ub294\u00a0\uac83\uc774\u00a0\ubaa9\uc801\uc774\u00a0\uc544\ub2cc\u00a0\ube0c\ub79c\ub4dc\u00a0\uc804\ub7b5\uc5d0\u00a0\ub9de\ucdb0\u00a0\uba54\uc2dc\uc9c0\u00a0\uad6c\uc0c1\u00a0\ubc0f\u00a0\uc7a0\uc7ac\u00a0\uace0\uac1d\uacfc\u00a0\uc18c\ud1b5\ud558\ub294\ub370\uc694.\u00a0\uc0ac\uc774\ud2b8\uc5d0 \ubc29\ubb38\ud55c \uace0\uac1d(\ubc29\ubb38\uac1d)\uc5d0\uac8c \ub9e4\ub825\uc801\uc778 \uba54\uc2dc\uc9c0\ub97c \ub178\ucd9c\ud558\uace0 \uc2f6\ub2e4\uba74 \uc628\uc0ac\uc774\ud2b8 \ucea0\ud398\uc778\uc744 \ucd94\ucc9c\ud569\ub2c8\ub2e4.<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> \uc628\uc0ac\uc774\ud2b8 \ucea0\ud398\uc778 \ud65c\uc6a9 \u2461 : \uc11c\ube44\uc2a4 \uae30\ud68d\uc790<\/strong><\/mark><\/p>\n\n\n\n

\ube0c\ub79c\ub4dc\/\u00a0\ucf58\ud150\uce20\u00a0\ub9c8\ucf00\ud130\uc640\u00a0\ub9c8\ucc2c\uac00\uc9c0\ub85c\u00a0\ub2e8\uc21c\u00a0\ud310\ub9e4\uac00\u00a0\ubaa9\uc801\uc774\u00a0\uc544\ub2cc,\u00a0\ub9c8\ucf00\ud305\u00a0\uc804\ub7b5\uc744\u00a0\uc218\ub9bd\ud558\ub294\u00a0\uc5c5\ubb34\uac00\u00a0\uba54\uc778\uc785\ub2c8\ub2e4.\u00a0\uace0\uac1d(\ubc29\ubb38\uac1d)\uc774 \uc0ac\uc774\ud2b8\ub97c \uc774\ud0c8\ud558\uc9c0 \uc54a\ub3c4\ub85d \ud398\uc774\uc9c0\ubcc4\ub85c \uc18c\uad6c\uc810\uc744 \uc5b4\ud544\ud558\uc5ec \uc804\ud658\uc744 \uc720\ub3c4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n\n\n\n

<\/div>\n\n\n\n

\uc218\uc9d1\ub41c \uace0\uac1d\uc815\ubcf4\ub97c \ud65c\uc6a9\ud558\uc5ec \uace0\uac1d\uacfc \uc0c1\ud638\uc791\uc6a9\uc744 \ud558\uace0 \uc2f6\ub2e4\uba74? CRM \ucea0\ud398\uc778<\/strong><\/u><\/mark><\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

CRM \ucea0\ud398\uc778\uc740 \ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778\uacfc \ube44\uc2b7\ud55c \uc131\uaca9\uc744 \uac00\uc9c0\uace0 \uc788\ub294\ub370\uc694.\u00a0\ub9ac\ud0c0\uac9f\ud305 \ucea0\ud398\uc778\uc774 \uc774\ud0c8 \uace0\uac1d\uc5d0\uac8c \ub9ac\ub9c8\uc778\ub4dc \uba54\uc2dc\uc9c0\ub97c \ubcf4\ub0b4 \uc804\ud658\uc744 \uc720\ub3c4\ud558\ub294 \ucea0\ud398\uc778\uc774\ub77c\uba74, CRM \ucea0\ud398\uc778\uc740 \uad6c\ub9e4 \ub2e8\uacc4\uc640 \uc0c1\uad00\uc5c6\uc774 \ubcf4\uc720\ud558\uace0 \uc788\ub294 \ud68c\uc6d0 \uc815\ubcf4\ub97c \uc774\uc6a9\ud558\ub294 \ucea0\ud398\uc778\uc785\ub2c8\ub2e4. <\/span><\/strong>\uc801\ub9bd\uae08, \uac00\uc785\uc77c, \uc0dd\uc77c \ub4f1 \ud68c\uc6d0 \uc815\ubcf4\ub97c \ud65c\uc6a9\ud558\uc5ec \uac1c\uc778\ud654\ub41c \uba54\uc2dc\uc9c0\ub97c \ubc1c\uc1a1\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uace0\uac1d\uacfc\uc758 \uc5f0\uacb0\uc744 \uac15\ud654\ud558\uace0 \ub9e4\ucd9c \uc99d\ub300\uc5d0 \uae30\uc5ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.\u00a0<\/p>\n\n\n\n

<\/div>\n\n\n\n

\ud83c\udf1f<\/strong><\/mark> CRM \ucea0\ud398\uc778 \ud65c\uc6a9 : CRM \ub9c8\ucf00\ud130<\/strong><\/mark><\/p>\n\n\n\n

CRM \ub9c8\ucf00\ud130\ub294 \uace0\uac1d \uad00\ub9ac \ub4f1 \uc18c\ud1b5\uc744 \uba54\uc778\uc73c\ub85c \uc5c5\ubb34\ub97c \uc9c4\ud589\ud569\ub2c8\ub2e4. \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \ud30c\uc545\ud558\uc5ec \ub9de\ucda4\ud615 \ucea0\ud398\uc778 \uc804\ub7b5\uc744 \uc218\ub9bd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud574\uc9c4 \uc694\uc998. \uace0\uac1d\uc758 \ub370\uc774\ud130\uc640 \uad00\uc2ec\ub3c4\ub97c \ud30c\uc545\ud558\uc5ec \uad6c\ub9e4\ub97c \uc720\ub3c4\ud558\ub294 CRM \ucea0\ud398\uc778\uc758 \uc0ac\uc6a9 \ud69f\uc218\uac00 \uc810\uc810 \ub298\uc5b4\ub098\uace0 \uc788\uc2b5\ub2c8\ub2e4. CRM \ucea0\ud398\uc778\uc744 \uc774\uc6a9\ud558\uc5ec \uace0\uac1d\uc5d0\uac8c \uae0d\uc815\uc801\uc778 \ubc18\uc751\uc744 \uc5bb\uc5b4\ubcf4\uc138\uc694!<\/p>\n\n\n\n

<\/div>\n\n\n","protected":false},"excerpt":{"rendered":"

\uae30\uc5c5\uc740 \uc81c\ud488 \ub610\ub294 \uc11c\ube44\uc2a4\uc758 \ub9e4\ucd9c \uc99d\ub300\ub97c \uc704\ud574 \uace0\uac1d\uacfc \uc18c\ud1b5\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \ub9c8\ucf00\ud130\ub294 \ub274\uc2a4\ub808\ud130, \ucf58\ud150\uce20 \ubc1c\ud589, \ud504\ub85c\ubaa8\uc158\ubfd0 \uc544\ub2c8\ub77c \uad6c\ub9e4 \uc720\ub3c4\ub97c \uc704\ud574 \ub9ac\ub9c8\uc778\ub4dc \uba54\uc2dc\uc9c0, \ud648\ud398\uc774\uc9c0 \ud31d\uc5c5 \ub178\ucd9c \ub4f1 \uace0\uac1d \ub9de\ucda4\ud615 \ucea0\ud398\uc778\uc744 \uc9c4\ud589\ud558\uae30\ub3c4 \ud558\uc9c0\uc694. \ud558\uc9c0\ub9cc \uc774 \ubaa8\ub4e0 \ucea0\ud398\uc778\uc744 \uc77c\uc77c\uc774 \uc138\ud305\ud558\uace0 \ubcf4\uace0\uc11c\ub97c \uc791\uc131\ud558\uae30\uc5d4 \ub9c8\ucf00\ud130\uc758 \uc2dc\uac04\uacfc \ube44\uc6a9\uc774 \uc5ec\uc758\ucc2e\uc2b5\ub2c8\ub2e4. \uc774\ub7f4 \ub550 \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654(Marketing Automation) \uc11c\ube44\uc2a4\ub97c \uc774\uc6a9\ud558\ub294 \uac74 \uc5b4\ub5a8\uae4c\uc694? \ud83d\udd0d\u00a0\ub9c8\ucf00\ud305 \uc790\ub3d9\ud654\uc758 \ud544\uc694\uc131 \ub9c8\ucf00\ud305 \uc790\ub3d9\ud654(Marketing Automation)\ub294\u00a0\uc774\ucee4\uba38\uc2a4 \uc2dc\uc7a5\uc774 \uc131\uc7a5\uacfc \ud568\uaed8 \uace0\uac1d\uc744 \uc798 \uc774\ud574\ud558\uace0 \uc0c1\ud488\uc744 \ud310\ub9e4\ud558\ub294 \ub4f1 … Read more<\/a><\/p>\n","protected":false},"author":4,"featured_media":4517,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rank_math_lock_modified_date":false,"footnotes":""},"categories":[326],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/posts\/4516"}],"collection":[{"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/comments?post=4516"}],"version-history":[{"count":1,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/posts\/4516\/revisions"}],"predecessor-version":[{"id":4523,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/posts\/4516\/revisions\/4523"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/media\/4517"}],"wp:attachment":[{"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/media?parent=4516"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/categories?post=4516"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.tason.com\/wordpress\/wp-json\/wp\/v2\/tags?post=4516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}